That said, a social media AR is the opportunity for marketing to actually help families, especially those who are far from each other. Christmas tree, Santa and a mistletoe are not just marketing products – they’re symbols of our traditions, points of reference for our positive, family-directed holiday emotions and childhood memories. Facebook and Instagram […]

Over two months ago Spark AR Studio has become available on Instagram. Any of the Spark AR Creators could apply to be a part of beta (and still can, here). Following this, Spark AR Community’s Admins announced a contest, the Spark AR Community Challenge, for the best Instagram Camera Effect. The participants had a chance […]

After three interviews with well-renown Spark AR creators – Piotar Boa, Marc Wakefield and Josh Moore we are delighted to present our talk with one of the most influential creators from Snapchat’s Lens Studio. With almost half billion views, over 14M scans, 16M shares and dozens of highly viral and shareable lenses our guest today […]

Today we are proud to welcome The Mill’s Josh Moore, a Creative Technology Producer who was engaged in many AR collaborations with Facebook and Instagram, as he agreed to answer a few questions concerning augmented reality. Hi Josh, thank you for accepting our invitation! First, could you tell us a few words about yourself and […]

Snap Camera is an app available for Windows & Mac which brings Snapchat lenses into your desktop. It allows you to browse through thousands of lenses, both official and custom (made by Creators in Lens Studio), and then use them in video chats and live streams. Let us take a quick tour through the functionalities […]

All these apps are available for download to anyone, and in addition to that, Spark is planning to release for Windows in the nearest future. This means, that the automotive companies from around the world have a chance to try out the compelling capabilities of AR marketing. We are one step closer to removing vehicles […]

Our next guest doesn’t really need an introduction to Facebook Camera Effects enthusiasts. Marc Wakefield – the founder and director of Augmented Reality Design Studio, experienced AR artist and one of the most recognizable Spark AR creators. We are super excited that he accepted our invitation and you’re also in for a treat. So let’s […]

Here we would like to show you some of the best Halloween Facebook Camera Effects. Not all of them are scary, but they’re surely worth sharing! Each holiday presents marketers with different opportunities for fan engagement. Pumpkins, monsters, witches and skulls are things that are to be used during Halloween, so they’re all below. Enjoy […]

We hope you enjoyed the article and presented examples. If you are looking for more activations connected with Movie and TV industry make sure to go straight to Lenslist and type “Movie” or “TV” into the search engine. Stay tuned for our next post, where we will cover Fast Food and Restaurants industries!

We are very excited to present to you the first of our AR talks – a series of interviews with the best and most noticable AR Studio and Lens Studio Creators! Even more thrilling is the fact that the first of our Guests is Piotar Boa – one of the most dedicated AR protagonists, inventive […]