Here we come with another dose of knowledge and inspiration for those fascinated with the endless possibilities of the AR World! 🤩Fashion has always been something more than just clothes to put on in the morning. 👗It’s a tool you can use to express your identity, or experiment with as you see fit. Especially now, […]

Technology is constantly growing and many brands see it as an opportunity to improve communication with their audience. 🌟 One of the innovations used more frequently in mARketing nowadays are our beloved Augmented Reality filters, that customers can use on different platforms to connect with the brand and feel like main stars. 🦋 With our […]

Have you ever thought about how reality differs from fantasy? 🤔 Actually the answer is trivial and obvious – fantasy has no boundaries, it is absolutely endless. Confirming the above logical conclusion, we invite you to get acquainted with our next digital artist. Scott Martins is a Spark AR Creator who made his fantasies come […]

In need of inspiration? We got you covered! Take a look at another edition of our Creators’ Case Study series, where we ask the most skilled developers to share their workflow of creating a filter! ⭐ This time we asked the one and only Karim – an architect & AR filters Creator, to guide us […]

It’s no surprise that through Augmented Reality, brands and agencies can transform campaigns and marketing into something unique – adding the immersive and interactive layer truly catches the customer’s eye. Today however, we’re setting our eyes on Atomic Digital Design, an agency powered by AR, innovation, creative thinking and long-time experience. 🚀 As an honorable […]

Let’s be honest, being an artist and growing in the AR world can be sometimes very challenging. 💪 We believe that sharing this process with others can be extremely helpful and inspiring. ✨ That’s why we have prepared another episode of our Creators’ Case Study series! 💜 Meet Eugene Soh – a talented AR Creator […]

Everyone appreciates a good refined digital space that intriguingly captivates its users, transports them into another world where everything is possible, and, at the same time, acts as a clever complement to the real-life phenomenon. This creative task of “Defying Dimensions” changes the perception of all, so far existing, limitations and modifies well-known perspectives. With […]

Skeletons are not fun and trendy only on Halloween – we love spooky stuff all year long! 😱☠️ That’s why today, on our ‘operating table’ we’ll be taking a closer look at the SKULL ME Lens made by the one and only – Kavin Kumar 👏🏻 He will tell you about the whole process and […]

Around six decades ago two artists Christo and Jeanne-Claude came up with a quiet surreal concept – wrapping Paris’s immense Arc de Triomphe. Back in 1962 Christo created the photomontage of the Arc de Triomphe wrapped and kept working exhaustively on this project. It is actually happening right now thanks to Snapchat, Sotheby’s and Estate […]

Author: Oleksandr Surnin from AREYES Studio Kyiv based studio AREYES has been developing AR products for social media platforms since 2019. The company has completed projects for Sony, L’Oréal, Lego, Red Bull (DE), Real Me (Global), etc. In this case, the studio tells how it managed to fit a full-fledged race into 4MB. Backstory We […]