As brands compete for attention in increasingly crowded feeds, Augmented Reality continues to stand out as one of the most engaging marketing tools available. Interactive experiences are at the core of what makes users stop scrolling: They invite them to participate, explore, and connect. Why does AR Marketing work so well? 🤔 It drives deeper […]

Celebrating the success of creators and developers has always been at the heart of what we do here at Lenslist. Sharing your achievements, highlighting inspiring projects, and supporting you on your journey is what drives us every day. That’s why we’re proud to share yet another milestone from members of our creative tech community. During […]

Today, we’re spotlighting some of the best Spectacles Lenses created in March. Each month, Developers take on the challenge in their own way. Building something entirely new, improving a favourite project with fresh updates, or experimenting in the open source category with a chance to win monetary prizes, and competing for recognition within the global […]

The February edition of the Spectacles Community Challenge brought new ideas to life. Ideas born in Lens Studio that will stay with Spectacles users for years to come, keeping the experience alive and thriving. By choosing one of the categories, each submission had the chance to win: ➡️ $14,000 for the New Lens Category ➡️ […]

It’s been months since the Spectacles Community Challenge debuted, and we’re still amazed by the creativity and innovation with each new edition. Time and again, Spectacles developers dedicate their energy, imagination, and technical expertise to building, improving, and experimenting with new tools and features, with each new Lens they create. Every submission in the Challenge […]

What happens when brands put their audience at the center of their strategy? It’s not a secret that passive advertising is out; today’s consumers crave engagement, entertainment, and genuine connection. Augmented Reality delivers all three, turning each campaign into immersive experiences that stay with the audience. See how top brands like Netflix, NFL, Maybelline, Prime […]

The Spectacles Community Challenge invites all Lens Developers to explore Snap’s latest glasses and showcase their creativity. Check out the winners of the first Spectacles Community Challenge of 2026 and get inspired for your next big project! Welcome back to the Spectacles Community Challenge! 😍We’re thrilled to kick off 2026 with the first winners announcement, […]

Double the time, double the prize, triple the talent! 😉 After 2 months of collecting and exploring your submissions, it’s finally time to announce the winners of Spectacles Community Challenge #7. This edition was quite different from previous ones, with an extended deadline and doubled prizes in all categories – up to $14,000 from a […]

What’s been trending in AR during the final month of 2025? Discover the LAST Community AR Selection of the year and find your favourite December AR Filter. December is always packed with magical, intense energy, but this time, we simply didn’t know where to look first. AR Creators delivered everything from classic winter holiday themes […]

Social AR continues to prove itself as one of the most effective ways to connect and engage with audiences – but where is the best place to do it? While every platform has its own take on AR experiences, this month’s Branded AR Selection takes a closer look at Snapchat’s strategy for attracting both users […]