The Future of Digital Fashion

Digital fashion… It’s definitely something enchanting that requires a lot of work, art as in physical fashion, and in addition to all – technology. 🦾 But what is its potential? Can it partly become an ecological solution in the world of fast fashion, trends, and massive physical production of clothing? 👾🌱 What is the relationship […]

The growing potential of AR in branded campaigns

While the potential of Augmented Reality is still being explored, its impact on marketing and communication is already visible among brands. The growing trust in AR can eventually contribute to a complete change in the way both consumers and producers view the market. We are always keeping an eye on the latest trends in AR, […]

The Future of AI

Artificial Intelligence is something that upon hearing makes many people rush into endless debates about its uses, controversies, magic, consequences, and… the future. 🤔🌠 In today’s article, we want to present to you the opinions of Okuhle Fallet, Josephine Miller, and Adrian Steckeweh, already well-known imaginative, artistic, and ingenious Creators, about the not-so-long-ago created and […]

The Future of… Gaming

As we all know, the days of Game Boys are long gone, and their place has given way to more refined, elaborated and complex games – we know, we’re still nostalgic about all the hours spent playing Snake on the indestructible Nokia… 🥹🎮🐍 However, have you ever wondered how gaming technology will change over the […]

Retail of the Future: from virtual try-ons to digital showrooms

In this article you’ll learn: How the retail environment is being reshaped by innovative, digital solutions. Which trends dictate the rules of today’s retail market divided into individual sectors of Fashion, Footwear, Beauty, Supermarkets and Home Depot. What can be expected in the future of e-commerce in the light of gaming and metaverse platforms.   […]

The Future of… Metaverse

As we are constantly dealing with twists and challenges of the digital world, we are at the same time curious to see what they will bring in the future. What will be the further evolution of virtual technology and how will it affect our daily lives? That’s why, we would like to invite you to […]

Staying Right on Track: Web 3.0 and the Automotive Industry

Customers and their needs changed. They are different from 20 years ago and the same goes for technology. As nowadays technology is gradually transforming almost every part of our lives, from how we pay and communicate to how we commute – the automotive industry, being a powerful player – is in for a truly big […]

How Augmented Reality Revolutionizes Music Festivals

What do people love about festivals? Energizing live music, favorite artists going wild on stage, steamy atmosphere, thematic tents… and unforgettable memories made with friends or people that you’ve just met. Undoubtedly, music festivals are one of the most anticipated events not only for music lovers but also performers and brands all around the world. […]

Vogue x Snapchat: Redefining the Body

On Monday, June 20, Snapchat and Vogue partnered to launch the most fashionable AR exhibition ever. Even though it was physically located in the Centre d’art La Malmaison, the place became an augmented fashion paradise – featuring 7 fashion houses and designers, along with 6 AR rooms and experiences for Snapchatters worldwide. Adding a digital […]