This was exactly the type of challenge faced by Shutterstock – an American company owning a library of millions of stock images, graphics, and illustrations, as well as video clips and music tracks available for licensing. When preparing its stand for the Cannes Lions 2022 – a global event for those working in the creative […]

It’s always super exciting for us when Creators share more about their work so we can really dive into it – and who doesn’t enjoy hearing the story behind such amazing Lenses? 🚀 We feel it in our bones that you will love it 💀😉 Skull Meby Kavin Kumar Kavin, how did you come up […]

Incorporation of AR into social media platforms not only offers brands a unique method of advertising their products but also allows for local history and culture to be shared and celebrated worldwide, making all of us more and more connected. Thanks to a highly interactive, engaging and immersive nature of social media AR, Augmented Reality […]

Backstory We were the first developers who adapt a full-fledged racing game for an Instagram filter. Before that, everyone believed that the social media could only fit simple design effects (one layer with simple mechanics), but our work uncovered broader possibilities of Spark AR Studio as for creators as for brands. The case drew the […]

Simply click on the links below the videos to start your AR experience 👇 Eco Coralsby antoinettetaus Eco Mangrovesby alexrendell Eco Mountainsby diamirzaofficial By interacting with the environment, you learn about the problem and an individual action to help combat the triple threat of climate change, loss of nature and pollution that these ecosystems are […]

Up to 2 years in prison for a poster of Madonna with a rainbow halo. Does it seem like sci-fi to you? Unfortunately, in Poland this is a reality. On March 2, the final verdict was just handed down in the trial of three Polish women. Back in 2019 they were sharing posters depicting the […]

Golf Clash: AR demo inside Snapchat encourage installs There is no greater idea for the promotion of the game than to let potential players taste the game itself. That’s why demos and gaming stands in stores prove themselves to be so effective. And that’s why the occassion to play the game or AR equivalent of […]

What are the top three actions you could take to improve the air in your surroundings? If you were given a flyer or poster to read, how much information would you remember? Augmented Reality (AR) is creating unique new opportunities to raise awareness and reach global audiences on the sustainable development of people and our […]

We were very curious about what would happen during these first few weeks when it comes to branded AR effects made for Instagram. That’s why we share with you those we found most interesting. You can try them yourself by clicking on the links to Instagram profiles we’ve collected. Burgerman by @burgerkingbrasil For starters, Brazilian […]

Aug-it!, ‘a creative design company that specialises in augmented reality experiences’, together with Tuckshop Dance Theatre and the UK Arts Council, created probably the first ever live installation implementing Facebook Camera Effects. The theme of this contemporary dance show is the struggle of young people concerning their digital identity. It was performed six times over […]