Alexander Ward Coming up next is Alexander Ward from WardyWorks. Just like in the case of TechnologicalHippie, Alex’s convictions of artistic consciousness let us assume he has once gazed upon something as complex and full of colors that an ordinary human brain could not be capable of understanding. Crystallize, Luminous, and Awakening are in fact […]

Augmented Reality in digital marketing Until the expected future development of AR glasses, smartphones are the main medium for AR entertainment. As there are two cameras on every mobile phone, there are also two basic types of AR effects. First are those used within the front camera, interacting and altering users’ faces. Second are used […]

Augmented Reality proved itself to be a successful tool to promote nearly all industries present in social media. Video games are no different in that matter and today we would like to present you with case studies showing the best examples of AR utilization created so far. Our goal is to provide you with an […]

AR Creators Since there is no default way to promote AR content for now, AR creators need to deal with this task themselves, and as in every community, there are a few gems here as well. Marc Wakefield, Piotar Boa, Chris Price, and Johanna Jaskowska each contribute a lot to the expansion of the AR […]

Better way to browse Instagram Camera Effects was a long-awaited feature. Now, after testing it for at least a month with random creator’s accounts, it became public. Every Instagram user can now check out and use the effects published by Spark AR creators by going to their profile and selecting the new Effects Tab (a […]

FIFA World Cup 2019 These two official Snapchat Lenses made by FIFA for last year’s World Cup represent two most basic kinds of AR activations: a face mask and 3D model in the rear camera. The first one turns you into Russia’s World Cup mascot called Zabivaka and the other one lets you draw a […]

If you are an Instagram user there is no doubt you have come across Augmented Reality (AR) effects while going through your Instagram Stories. At the moment, only individual Creators enrolled for closed beta program are able to create and publish such effects using Facebook’s Spark AR platform. All funny masks, 3D models and virtual […]

For your convenience, we have tested over fifty of the pride-related effects and selected the 16 most appealing ones. Among them, you will find lenses coming from AR superstars such as Luke Hurd, Piotar Boa, Chris Price, Marc Wakefield, or Tom Emrich using all sorts of techniques like double exposure, body tracking, or implementation of […]

There is no better way to verify a group’s unity than by making them work together. Snapchat Lens Studio and CyreneQ decided to do just that by offering Lens Creators a chance to play a “Pass the Story” game – but with Augmented Reality, of course. The story of developing this magnificent lens, which is […]

Businesses and enterprises destined to succeed are in a constant process of improvement and development – and so is Lenslist. With that in mind, we are proud to present to you the new generation of our website – Lenslist 2.0. In the first post describing Lenslist, we said that “Lenslist has been brought to life […]