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All AR for Business Case studies Challenges Interviews Learn Trending Weekly Selection
14.10.2020

10 AR Filters’ Creators You Should Follow | October 2020

Tato Fernandez | @tato.jpg Tato is an AR creator and artistic director for TV, theater and live shows from Argentina. He sees the potential of AR in taking back a narrative by artists during live shows and using mobile phones pointed at them in their favour, adding another layers of artistic show (read more). The […]

12.10.2020

Social media AR games is the latest trend in gaming

The tremendous popularity of social media is a fascinating phenomenon of the 21st century. And it would be one short-sighted strategy if the creators of those networks only followed the path of messaging functionality. Why not turn virtual communication into a fun game? The concept is quite simple: you play games and compete with your […]

9.10.2020

Weekly Selection #8

As on every Friday, we bring you today fresh & awesome Instagram AR filters! This week, we’ve collected 22 of them. Watch the videos and open links on mobile to try them yourself using Instagram camera app. step into summer by hermes v rose edition by maisonvalentino Baroque by bittermesh vapor princess by pantaxray Goldie […]

7.10.2020

AR talks | Tony Wild

Hi Tony! First of all, please tell us something about yourself. How did you start with Augmented Reality and why did you pick Lens Studio? Hi everyone! My name is Tony Wild. I’m a seasoned marketing professional who loves flying, cooking, and camping! I recognized early on the advantage of using Augmented Reality as a […]

2.10.2020

Weekly Selection #7 – Hair Segmentation Special

Last week saw the premiere of the new functionality in Spark AR: #hair segmentation. This is why our Weekly Selection of Instagram AR filters #7 has been divided divided into two sections: various noteworthy filters (x16) hair segmentation filters (x18) Enjoy! 👩‍🦰👨‍🦱🔥 Various noteworthy Instagram filters from last week Open Doors by @farfetch PUMA RS-2K […]

30.09.2020

AR talks | JP Pirie

Hi JP! First, please tell us more about yourself. How did you become an AR creator? Totally by chance! I met a guy who contacted me through Insta about a ‘project mapping project’; we met in a train station coffee shop. He was creating an African tribal mask lens using an early version of Lens […]

28.09.2020

UNEP & MeshMinds Invite Everyone to ‘Clean the Air” Using Instagram AR Filters

What are the top three actions you could take to improve the air in your surroundings? If you were given a flyer or poster to read, how much information would you remember? Augmented Reality (AR) is creating unique new opportunities to raise awareness and reach global audiences on the sustainable development of people and our […]

25.09.2020

Weekly Selection #6

Glitter4EVER by @wondermilk.me Lamborghini by @eddyin3d Conscious Mercury by @publishedby キャッツ アイ by @thebensimon Fluffy by @visualize.mee Touch your Face by @alwayscodingsomething Trick or Threat 1 by @finofinissimo Switch Me On by @gijswahl The last of us II by @pedroafonsodesign & @kewinlima The Boutique by @alexanderallenstyle Liquid 1.0 by @theganhulg Scolopendra by @bagdellenok Crane Brain […]

23.09.2020

8 Snapchat Lens Creators You Should Know | September 2020

Aaron Jablonski Aaron is a digital artist based in Berlin who specializes in face filters. Surrealism and posthumanism are main themes of his AR artworks. Visit his portfolio to discover his other amazing XR projects. In my work I often make use of video feedback and recursion. Virtual phone is a world facing AR effect […]

22.09.2020

Insights from AR Success Stories: Snapchat Lenses by L’Oreal, Sephora and Rituals Cosmetics

L’Oreal Men Expert Lens: keeping attention for almost 2 minutes L’Oreal AR Lens was a part of multi-product campaign for the launch of their new styling series for men. Snapchat users were able to try out 3 different looks together with 5 hair colors, and get a basic course on how to apply the product. […]

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