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26.07.2021

Newest Snap AR Update: Say Hello to Lens Studio 4.1 👋

1. From 4 to 8MB – Double the size, double the possibilities! đŸ‘Żâ€â™€ïž Size limit is one of those things that each and every Creator had an issue with at least once (more likely each and every time 😅) in their AR journey. Conversion and optimization is probably one of the most important, basic skills […]

8.06.2021

What’s New for Instagram AR Effects After 2021 F8 Refresh

New capability #1: Multi-Class Segmentation đŸ‘„ Segmentation feature lets you identify and separate parts of the image the camera receives. There are 3 types of segmentation available: person segmentation, hair segmentation and skin segmentation. Now, you can combine them in the same effect to achieve very complex augmentations. The new feature provides Creators with a […]

16.03.2021

Full Spark AR Masterclass By Eddy Adams Is Out

The course is built around a 12-chapter sci-fi fantasy adventure that puts you in the role of the hero. It’s your duty to investigate a strange meteorite shower and eventually save the world. That is if you survive. The early chapters start with the very basics. Simple face masks and some 2D texture creation. Then, […]

9.03.2021

SnapML in Lens Studio: An Overview of ML Model Types and Use Cases

Machine learning unlocks a wide range of possibilities when it comes to AR creation, and the two technologies can be quite complementary—nobody in the industry has proved that to be true more than Snapchat, whose immersive AR Lenses work so well in large part because of the complex ML models running underneath them (things like […]

1.03.2021

New Update from Snap – Lens Studio 3.4 is Here with 3D Body Tracking & More đŸ€©

On Thursday, Snap launched the new release of Lens Studio. It includes a few big improvements, both when it comes to the new or upgraded functionalities and to the workflow – thanks to the introduced Assets Library. Learn about what’s new and read what Creators had to say about Lens Studio 3.4 👇 Improved Hand […]

23.02.2021

Live AR Hackathons on Clubhouse – New Space for AR Creators

After observing all of the buzz around Clubhouse, we couldn’t help, but ask ourselves: Is it just a viral trend, over-hyped by mentions from Elon Musk? It doesn’t seem like it, considering that e.g. Twitter began to roll out an audio-chat feature called Spaces, right when Clubhouse was gaining momentum back in December. For some […]

8.12.2020

Snap Opens Lens Fest with New Creator Funding Worth $3.5M and Lens Studio Updates

The first session featured Snap co-founder Bobby Murphy and other leaders from Snap’s AR platform, as well as partners and Lens Creators like Phil Walton, the creator behind the infamous Potato Lens! Lens Fest – Snap’s Global AR Festival on Dec 8-10 Snap announces an investment to support AR creators Snap announced an investment of […]

26.11.2020

SnapML – Want to Start Creating Lenses with Machine Learning, but ZERO Coding? Fritz AI Shows You How!

The power of SnapML What’s more, some of this year’s most viral, popular Lenses were the ones utilizing machine learning. A great example of how powerful SnapML can be is the Anime Lens published by Snapchat back in September. The whole Internet was talking about it and it was so successful that Snapchat noted it […]

19.11.2020

Lens Studio Now Lets Creators Build LiDAR-Powered Lenses

Then, while still watching the Apple presentation, we saw a video of an amazing world AR filter and when you take a closer look…Yes, this is screen grabbed straight from Snapchat! We didn’t have to wait long (it was 1 day!) for Snap to launch Lens Studio 3.2, which lets augmented reality creators and developers […]

10.11.2020

How AR Filters Can Trick the Eye: High-Quality 3D Models and Photogrammetry

Photogrammetry and 3D models in AR There are two ways to create a lifelike object that you can later use in an AR filter: modelling a high-quality 3D object in a traditional way or use a technology called photogrammetry – which is a science of extracting 3D information from photographs and thus receiving realistic 3D […]

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