Lenslist

IG’s Hidden Gems

This article is fully dedicated to the Instagram Creators, that are yet to be discovered by a wider audience. We have decided to raise this topic because the end of the closed beta-era is closer and closer every day. As everyone will gain access to Spark AR and start posting their AR content, the Community […]

Creator Spotlight: Natalia Zhukova

Can you tell us something about yourself? Where are you from and were do you work? How long are you creating AR Effects? Are you freelancer or member of a company specializing in AR Effects? In the summer of 2018, I graduated from the Moscow University of Cinematography and moved from Russia to Argentina. Here […]

Creator Spotlight: Maxim Kuzlin

Can you tell us something about yourself? Where are you from and were do you work? How long are you creating AR Effects? Are you freelancer or member of a company specializing in AR Effects? I’m Maxim and I’m from Russia, but right now I’m living in France. I started working with Spark AR Studio […]

Getting Started with Augmented Reality Marketing

Augmented Reality (AR), is a technology that puts a computer-generated image over a user’s view of the real world, thus enhancing or changing it in a particular way. Unlike VR, it doesn’t replace the real world completely but interacts with it instead. It has already been used in medicine, military or factories. A few years […]

Creator Spotlight: Andy Picci

Can you tell us something about yourself? Where are you from and were do you work? How long are you creating AR Effects? Are you freelancer or member of a company specializing in AR Effects? I am a conceptual artist and poet born on the 9th of February, 1989 in Lausanne, Switzerland. My work analyzes […]

Creator Spotlight: Jerzy Pilch

Can you tell us something about yourself? Where are you from and were do you work? How long are you creating AR Effects? Are you freelancer or member of a company specializing in AR Effects? I’m a digital creative originally from Krakow, Poland now living in London. I started experimenting with AR when Facebook opened […]

How Augmented Reality impacts the video games industry in social media?

Augmented Reality proved itself to be a successful tool to promote nearly all industries present in social media. Video games are no different in that matter and today we would like to present you with case studies showing the best examples of AR utilization created so far. Our goal is to provide you with an […]

Creator Spotlight: Adrian Baqueiro

Can you tell us something about yourself? Where are you from and were do you work? How long are you creating AR Effects? Are you freelancer or member of a company specializing in AR Effects? I’m Adrian and my fuel its my creativity, i started working with AR almost 3 years ago, i discovered spark […]

Influencer AR Mixed Marketing – Emergence of a New Social Media Market

There are dozens of articles vaguely covering the topic of convergence of AR tech and Influencer marketing techniques, which “will influence the future social media trends”, hanging somewhere in the long-forgotten corners of the web, covered in dust and carefully made assumptions. If that is the case, why would you want to read another one […]

Creator Spotlight: Blagovest Dimitrov

Can you tell us something about yourself? Where are you from and were do you work? How long are you creating AR Effects? I am a Graphic Designer with 12+ years experience in the design. I have 1 year experience in creating AR effects for Instagram and Facebook. How many effects have you created so […]