With spring right upon us, the season’s energy is reflected in the community’s newest projects—floral designs, fresh ideas, and interactive activations are taking over Snapchat, TikTok, and YouTube. These experiences invite users to engage with trends and take their social media content to the next level. Each month AR creators continue to push the boundaries […]

On the last day of February, it’s time to reflect on what’s been happening in the world of marketing, and select some of the best AR-powered campaigns that captivated users’ attention. As we slowly transition from winter to spring, brands have been using augmented reality to connect with their audiences, creating innovative entertainment, and setting […]

As expected, February was filled with pink hues, heart-shaped animations, Valentine’s Day predictions, and digital cards spreading love across social media, regardless of geographical distance. The AR community continues to stay on top of the latest pop culture trends, transforming them into shared experiences for social media users—like Maxim Kuzlin’s Sims 4 AR effect celebrating […]

We can confidently say that the year started strong, with brands seizing the full power of Snapchat for their campaigns, closely followed by TikTok. Both platforms showcased their full potential, offering Try-On experiences, interactive quizzes, AR games, and more, making many marketing strategies more personalised and interesting than ever before. In January, many luxury brands—such […]

Welcome to the first Community AR Selection of 2025! 🥳 January’s not even done, but it has already brought significant changes to the AR landscape. With Meta Spark officially gone and most Instagram AR filters no longer available, many creators are transitioning to other platforms. YouTube is offering growing opportunities, while Lens Studio continues to […]

The New Year is officially here! 🥳 But before we take off with the new, inspiring projects, let’s take a quick look at the end of 2024. 🔍What happened in December in AR Marketing? See the recap of the best, most creative campaigns and stay up-to-date with the latest trends. December always brings much inspiration […]

December’s AR Community Selection brought the magic of the holidays to life, capturing the joy of Christmas and the anticipation of New Year’s with enchanting animations, 2025 fortune-tellers, and festive AR games. Available on Snapchat, TikTok, and now YouTube Shorts, these AR Filters let users embrace the season, transforming everyday social media content into exciting […]

Whether you’re a marketer, tech enthusiast or a regular social media user, Augmented Reality is a tool you don’t want to overlook. For years now, brands from different industries have seized AR’s power in their campaigns, making them more innovative, engaging, and entertaining. With each new movie premiere, event, or music release, there’s an AR […]

The last few months brought an incredible surge of innovation in the AR industry. From the launch of the new spectacles, to announcing Augmented Reality coming to YouTube Shorts, the community had its hands full with all the innovation, creating enough excitement to almost let us forget about the Meta Spark shutting down in the […]

Today we’ll explore some of the most standout AR campaigns from October, showcasing how this technology continues to transform marketing, build deeper connections with consumers, and drive engagement in unexpected ways. From immersive museum activations to entertaining AR games and quizzes, Augmented Reality proved once again to be a game changer for modern marketing in […]