Creator Spotlight: Shak’s World

Creator from 🇮🇱 Israel

Hi Shak! Please, tell us something about yourself.

Hey! I’m a self-taught graphic designer & editor from Israel. About two years ago I decided to start sharing my art works on Instagram and create my own artistic world there.

I discovered the possibility of making my own Instagram filters more than a year ago. I immediately knew it was a great opportunity to expand my horizons and explore more kinds of art. Since then I have become a freelancer and started creating filters for clients.

How many effects have you created so far and for which platforms?

I have created 13 effects for my own Instagram page and several more for clients’ Instagram pages.

Name the best effects you created and briefly describe them.

The first one is my Among Us fanart effect which got over 15 million impressions from all over the world! The effect creates an Among Us character in your environment and lets you control its movement by swiping (You can even vent if you tap & hold!)

The second effect is called Color Picker. It lets you pick a specific color of an object and changes the rest of the colors in your environment to that picked color.

Which platform for creating AR filters is your favourite and why?

I really like creating filters in Spark AR for Instagram beacuse it lets you create your own specific vision. You can combine the tools in the software in order to create an infinite number of options.

What in your opinion makes an AR effect successful?

It’s the creativity and originality for me. I love creating and finding unique effects that I have never seen before.