AR Effects on YouTube Shorts! #2 Effect Maker Selection

Fridays are usually our AR Selection day—but this week, we’re doing things a little differently. 😉 Today, we’re spotlighting the creators who are shaping the future of YouTube through Augmented Reality.

Nearly a year after the launch of YouTube’s AR Effect Maker in early access, creators have been exploring its potential in fresh, unexpected ways. From interactive face masks and AR games to themed costumes and visual effects, they’re not just an addition. They’re creating new storytelling formats.

YouTube Shorts becomes more than just vertical video when powered by AR. It creates completely new opportunities with randomizers, quizzes, and gamified effects, encouraging viewers to become active participants.

Let’s take a look at what happens when another platform embraces the future of immersive experiences. ⤵️

Thanks for joining us on today’s deep dive into YouTube AR. 🫶While YouTube has long been the platform for digital Creators, it’s now entering a new phase. One where interactivity, immersion, and user participation take center stage.

With AR Effect Maker, Creators aren’t just enhancing content; they’re reshaping what content can be. From playful effects to innovative mini-games, YouTube AR is proving that the future of storytelling is hands-on, immersive, and always evolving.

P.S. Curious to try it yourself? Learn more about the YouTube AR Effect Maker and sign up for the waitlist here.