Creator Spotlight: Sununguro

Creator from 🇬🇧 United Kingdom

Hi Nigel! Please, tell us something about yourself.

I enjoy sharing and communicating ideas and sharing ideas across various disciplines. AR is more of an extension of that fact. There are interesting ways of affecting culture and sharing perspectives it presents.

How many effects have you created so far and for which platforms?

I’ve created 50+ effects for Instagram as Snapchat.

Name the best effects you created and briefly describe them.

My favourite effects are at the moment are LVMENSS21 due to how the collaboration with Louis Vuitton came about and AURI because of its potential for continuity.

Which platform for creating AR filters is your favourite and why?

I use Spark AR and Lens Studio occasionally.

What in your opinion makes an AR effect successful?

Successful AR approaches the user as a creator in their own right. It works as a means or enabling the user to impart their own perspectives of their own reality and surroundings in their own unique way.