Creator Spotlight: Filippo Soccini

Creator from 🇮🇹 Italy

Hi, Filippo! Please, tell us something about yourself.

I’m a freelancer and I’ve been creating AR filters for over a year now. I love expressing my creativity through AR lenses and bringing my own reality to life.

How many effects have you created so far and for which platforms?

I’ve created more than 100 effects for Instagram, some of them can be found on my profile, some were never published and others are on my clients’ profiles.

Name the best effects you created and briefly describe them.

2020 predictions: it was the filter I created that went viral, it predicts your 2020.

Water me: it uses normal maps to create the illusion of water on user’s face

Which platform for creating AR filters is your favourite and why?

I really like Instagram cause it’s where most users share their filters.

What in your opinion makes an AR effect successful?

It has to be creative, appeal to a large public and express the creatyor spirit.