Guides to AR in social media, interviews with Creators, tips for marketers and influencers

Lens Studio in 2020: Summary from Lenslist, Snap and AR Creators

This last year, after the Snap Partner Summit in June, we decided to put more focus on Snapchat Lenses and Lens Studio itself, as since then, each and every update came with truly amazing features and opened new, amazing possibilities to Creators. What’s maybe even more important, Snap also took many actions to support the […]

Wrapping Up Instagram’s Spark AR in 2020

‘It’s a great time to be a Spark AR creator’ – these words by Sue Young from Spark AR team remain true, despite everything that went wrong in 2020. To sum up this last year, we’ve listed a few highlights and takeaways, summed up what we’d achieved at Lenslist, and invited Spark AR creators to […]

Lens Fest 2020 Full Recap 👻

Last week, between 8-10 of December, we were totally immersed in the most exciting social AR event there is – Lens Fest. Together with our friends from Snap and Creators from all over the world, we could celebrate what we, as a community, have managed to do over these last 3 years and also look […]

Lens Studio Now Lets Creators Build LiDAR-Powered Lenses

Last month, during the 2020 Apple Event, we found out that their brand new iPhone 12 Pro will be equipped with a LiDAR Scanner. At first, we were surprised, considering that LiDAR was usually associated in the media with self-driving cars and shade from Elon Musk himself, who famously said: “Anyone relying on lidar is […]

Social media AR games is the latest trend in gaming

Recently, we spoke with guys from Areyes Studio who focus on developing a content for social media about future of AR gaming. The tremendous popularity of social media is a fascinating phenomenon of the 21st century. And it would be one short-sighted strategy if the creators of those networks only followed the path of messaging […]

Snapchat Introduces 2D Full Body Tracking

FINALLY! A feature the whole AR Creators Community has been waiting for, came to us with the newest update of Lens Studio (3.1) – 2D Full Body Tracking is here and… we can’t be more here for it! Snapchat came in with this update in a perfect moment – when (thanks to TikTok) rear-view videos […]

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